How I Learned a Valuable Marketing Lesson That Changed My Mind about marketing and helped me achieve far greater results than I thought possible
The Boxes No One Wanted
A few months ago, I moved houses and was left with a mountain of cardboard boxes—some big, some small, all still in great condition. Since I had spent about $50 on a few large ones, I figured I could at least recover some of my money.
So, I told my wife to list them on Gumtree, a local online marketplace. We set the price at $50, thinking that someone would surely need moving boxes.
But nothing.
Not a single inquiry.
The Price Drop That Still Didn’t Work
After a few days, I figured maybe the price was too high. So, we dropped it to $25—half price.
Still no bites. No messages. No interest.
At this point, my wife and I had a discussion: Maybe the market had dried up? Maybe everyone had already moved after the Christmas rush? Maybe second-hand boxes just weren’t worth anything?
We were about to load them into the car and take a trip to the recycling plant when I had a last-minute thought.
The Market Was Always There—We Just Had the Wrong Pitch
Before dumping them, we decided to try one last thing: List them for free.
Within minutes, the phone rang non-stop. Within an hour, every single box was gone.
That’s when the marketing lesson hit me:
👉 The market was always there. Buyers were always ready. My sales pitch was just wrong.
It wasn’t that no one wanted boxes—it was that our offer and messaging weren’t right.
And that’s when it clicked: Affiliate marketing works the same way.
Affiliate Marketing Isn’t About Luck—It’s About the Right Offer
So many times in affiliate marketing, I’ve had the same frustration as I did with those boxes.
I’d put out a blog post, share a link, or post on social media, only to get zero results. No clicks. No sales. Nothing.
And just like with the boxes, I started to think:
- Maybe the market isn’t there?
- Maybe people don’t buy through affiliate links?
- Maybe it’s all just hype?
But then I realized—it’s not about the market. It’s about the pitch.
The Lesson Michael Cheney Taught Me
Michael Cheney has been saying this all along in his Millionaire’s Apprentice Program:
🚀 It’s not about what you sell—it’s about how you sell it.
If people aren’t buying, it’s not because there’s no market. It’s because:
✅ The message isn’t resonating.
✅ The offer isn’t framed correctly.
✅ The audience isn’t seeing the real value.
Just like I was selling boxes the wrong way, many affiliates are selling products the wrong way.
How to Get People to Say “Yes” to Your Offer
After diving into Michael Cheney’s training, I started tweaking my approach:
✔ Framing the offer differently – Instead of “buy this,” I started showing people why they needed it.
✔ Finding the right audience – Not everyone needs moving boxes—but the right people will jump on them instantly. The same goes for affiliate marketing.
✔ Using scarcity and urgency – When people saw the boxes were “free,” they reacted fast. The same applies to limited-time offers in affiliate marketing.
The Bottom Line: Stop Blaming the Market—Fix Your Pitch
If you’ve ever felt like affiliate marketing doesn’t work, I get it.
But before you give up, ask yourself:
❌ Is the market really dead?
✅ Or are you just not presenting the offer the right way?
This is exactly what Michael Cheney teaches in his Millionaire’s Apprentice Program—how to sell smarter, not harder.
If you’re tired of struggling and want to finally start making real money with affiliate marketing, check out his program today:
👉
Your market is waiting. You just need the right pitch.